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B2B · Brand & web Commercial & residential construction · Sustainable build

Steel Rise Construction

A construction firm that finally looks as serious as the work it does.

Year
2024
Duration
8 weeks
Scope
6 deliverables
Industry
B2B

The Brief.

A forward-thinking construction firm quoting six-figure jobs from a website that looked like it was built in 2008.

The Challenge.

Steel Rise was winning work on reputation alone. But every commercial tender required a digital presence to match the quote — and the existing brand was actively losing them deals before they got to pitch.

The Approach.

We rebuilt the brand around their actual differentiators: sustainable build practices, precision engineering, modern techniques. Confident, restrained, structural — a brand that reads as established without trying to look like every other construction firm.

The Outcome.

Now used as a sales tool. The website opens conversations rather than ending them, and the brand carries weight in tender packs.

What we delivered.

  • Brand strategy + positioning
  • Identity system
  • Website design + build
  • Tender documentation templates
  • Vehicle & site signage
  • Brand guidelines
The brand finally tells the right story before we walk into the room. We've won three tenders in a row that we would have been laughed out of last year.
DH
D. Harrison
Director · Steel Rise Construction
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